Key Performance Indicators (KPIs) are the numbers that make your law firm run. By analyzing these critical metrics, Partners and Owners of law firms can determine whether they are on track to achieve their financial goals or if they need to retool and refocus their marketing and business development efforts.
We will cut through the clutter and give you clear and easy to understand guidance on which numbers really matter the most, how to track this information, and what to do with it once you have it!
In this fast paced webinar, attorneys will learn:
-How to identify the 10 key metrics your law firm needs to track and measure
-How to set up a system to identify these numbers
-The 5 critical systems every law firm must have
-CPL and CPC: the 2 most important numbers every attorney must know in order to succeed
-How to avoid "paralysis by analysis" and being overwhelmed by too much data
-Delegating roles and responsibility to your staff
-Using software to track your KPIs
-What are the best practices used by the fastest growing consumer law firms to double their conversion rates in 3-6 months?
*Registrants will also receive the recording of the live webinar to watch at their convenience.
Two-time international best-selling author, Stephen Fairley is the Founder and CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in marketing and lead conversion for small to medium law firms. Over 18,000 attorneys nationwide have benefited from learning and implementing the proven Rainmaker Marketing System.
Stephen was academically trained as a clinical psychologist and ran 2 successful small businesses prior to focusing on the legal marketplace.
Since 1999, he has built a national reputation as a legal marketing expert and been named, “America’s Top Marketing Coach.” He has spoken numerous times for over 35 of the nation’s largest state and local bar associations.
Stephen has appeared in Inc and Entrepreneur magazines, has authored 12 books, taken 16 cruises, and traveled to 45 countries. He resides in Phoenix with his wife of 21 years.